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What is a Trademark?

Last Updated: Oct 13, 2015 04:34PM PDT
A trademark is used by an individual or business to identify and distinguish its products or services from those of other entities.

Trademarks can be used as the following symbols:

TM - A trademark that is not registered, or is applied for but not yet registered; used to promote or brand goods

® - for a federally registered trademark or service mark; used to promote or brand goods

A trademark can be a brand name, logo, slogan, or package.  In some instances, even short sounds or jingles can be trademarked.

As long as you are using your trademark on a product or service that is being publicly offered or if you plan on using this name on a product or service with good faith you can file for a Trademark Registration. You first need to conduct an online search to determine if your name is available. Once you have done this you can begin the preliminary application on our website. 

Please keep in mind that it is not required by the government to obtain a federal registration. It is generally a good practice to file trademarks for any names, logos or slogans you want to protect. If you have any other questions or concerns please do not hesitate to contact us.

Search all US Trademarks for free with our Name Search:


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